GREATER ST. LOUIS MARATHON /
Gateway to the Best
COPYWRITERS /
Nate Kneezel,
Matthew Boyd
Greater St. Louis, Inc. and Go! St. Louis combined forces to create the Greater St. Louis Marathon – a rebrand of the area’s largest foot race. With big goals of becoming a top tier national running event and drawing in many more out-of-towners, they needed a new brand mark that would stand up to the challenge.
By combining the iconic symbol of the race’s location along with a nod to the race pathway, we created a unique perspective representative of the new partnership and their efforts going forward.
