HOT SHOT INSECTICIDE /
Ho!% Sh#t
COPYWRITER /
Nate Kneezel
With a limited budget and an awareness issue at the shelf, we came up with a simple, but visually-arresting idea that would help people remember the product they really need the next time they encounter an ant, roach or spider problem.
With Hot Shot on hand, you can easily turn a Ho!% Sh#t moment into a Hot Shot moment.